If you’re not winning right now, you should be failing in some small way.
If you’re not on a winning project, or don’t know what to do, start something that won’t work.
If you’re a writer and can’t seem to get started writing great stuff, start writing crap.
If you’re an entrepreneur and want to start a business but don’t know what will be successful, start a bad business.
Stephen King says his goals are to just write a page or two a day, regardless of it’s quality, and then manages to start cranking out much more than that many times.
Johnny Knoxville says if you’re failing, you’re not pushing your limits.
The point is to start moving forward just to crank out the quantity and get in the motion of production. “Quantity breeds quality” was the adage popularized in the book Your Creative Power that says that groups of people create better products / ideas when they’re pushed for a quantity of results more so than the group that focuses on one high quality result.
You can easily watch a bad movie and can point out what could have been done better, or read a book and talk about how the characters were badly formed, or how you would have made one character do something different, and so on. The ease of being a critic proves that people find it much easier to “improve” more so than “create.”
If it’s easy to create garbage, and it’s easy to be a critic, and it’s easy to point out what’s wrong to fix it, then the easiest path is actually the best path.
Are you on a hard path that can actually be made easier?